Marketing and communication
TikTok Shop and social commerce
To sell inside videos, we open your TikTok Shop, connect your catalogue to Instagram and Facebook and find creators who suit your product.
The situation
People like your products in videos, but anyone who sees them has to leave the app, look up your website and start all over again. Many give up along the way. And opening a shop on TikTok feels like a world of its own, with rules, shipping and creators to figure out.
How we do it
We guide you through opening TikTok Shop and connect catalogue, prices and stock to your shop or management software. On Instagram and Facebook, products are tagged in posts and reels. We produce videos designed to sell, organise live streams and look for creators with an audience close to yours, paid a commission on sales at a rate you set.
What you get
When people like your products on video but don't buy
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01
Buy without leaving
The product appears in the video and on TikTok Shop it's bought right there, with no extra steps.
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02
One single catalogue
Prices and availability stay in line with your website, with no need to update them twice.
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03
Creators on commission
Whoever promotes your products earns on the sales they bring in, at a percentage you decide.
Before opening, we run the numbers: commissions, shipping, returns, margins. Not every product suits TikTok Shop. The ones that tend to do better can be understood in a few seconds of video and are priced for an impulse buy.
After launch the work is ongoing: short videos, live streams, samples for creators, replies to comments and messages, reading the numbers. We keep the channel in order and tell you frankly whether, and where, it's worth investing.
Who it's for
Fashion, beauty, homeware and accessories brands and online shops: products that come across well on video.
What we work with
Marketing and communication
More in this area.
An editorial plan, a calendar and content for your profiles, in a voice people recognise, with the numbers reviewed together every month.
02 Online advertisingCampaigns on Meta, Google and TikTok, with sales tracking set up before the first euro is spent.
03 WhatsApp marketing and customer serviceOrder updates, reminders and WhatsApp campaigns to people who have opted in, with a business number and shared chats.
Frequently asked questions
Before you ask.
What do I need to open a shop on TikTok Shop?
A registered business with a VAT number, a business account and products that comply with EU rules and the platform's own. We guide you through registration, verification and the shipping and returns settings.
Do I have to work with creators?
No, you can sell with just your own videos and live streams. Creators help you reach people who don't know you yet. You pay them a commission on the sales they bring in, and you set the percentage.
Can I sell directly on Instagram?
In Italy, products on Instagram and Facebook are tagged in posts and reels, and payment takes place on your website. We connect your shop's catalogue to your profiles, so every tagged product shows up-to-date prices and availability.
Tell us what's holding you back.
A shop that sells less than it could, management software that doesn't talk to the website, hours lost retyping data. Tell us how things stand today: we'll reply with our first questions to understand the project.
Or email us at [email protected]
Tools, not shop windows
On a computer?
Scan the code with your phone and message us on WhatsApp.