Artificial intelligence
AI for e-commerce
Descriptions copied from the supplier are identical to your competitors'. We use AI to rewrite your catalogue in your own voice, translate it and make it findable even when customers describe things their own way.
The situation
Your product pages are the supplier's, word for word the same as twenty other shops'. And your site search finds nothing if a customer types “sofa bed” and you've called the product “convertible settee”.
How we do it
We set up a workflow that writes original product pages from the data you have, translates them using the terms of your industry and publishes them to your shop after your review. Alongside it, on-site search that recognises what words mean.
What you get
When your product pages are copied from the supplier
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01
Method first
Tone and structure are set on a sample group of products, then applied to the whole catalogue.
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02
Translations with the right terms
Measurements, materials and technical terms handled with care in every language, with your review.
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03
Search that understands
Customers find the product even with synonyms or descriptions that differ from the page.
Before writing a single product page we agree with you on tone, page structure and the words to use and avoid. Then we test these rules on a sample group of products until the result sounds like you.
Once the method is approved, we apply it to the entire catalogue and to the products still to come. You review, correct where needed and give the go-ahead: that's the moment a page goes live.
Who it's for
Online shops with large catalogues, spare parts, fashion and furniture retailers, distributors selling online to other businesses.
What we work with
Artificial intelligence
More in this area.
An analysis of your processes that shows where AI pays off and where it doesn't, what it costs and where your data should live.
02 AI agents and process automationAI agents that read emails and PDFs, enter the data into your management software and ask a person to confirm before any important action.
03 Confidential AI for sensitive dataOpen models on a GPU server that is yours alone: rented in a European data centre or installed on your premises and managed by us.
Frequently asked questions
Before you ask.
Are AI-written product pages penalised by Google?
Google judges how useful content is regardless of the tool used to write it: an original, accurate product page reviewed by a person is good content. The problem is generic or copied text: exactly what we replace.
Can I review product pages before they go live?
Yes, that's how the workflow is designed: the AI drafts, you review and approve, then the page is published. Your corrections help refine the rules for the next products.
Does it work with Shopify and WooCommerce?
Yes, we work on both platforms: product pages are published directly to your shop and on-site search integrates with your existing catalogue.
Which job would you like to take off your team's hands?
Tell us about a task that takes hours today, which documents or programs it involves and how confidential the data is. After the analysis we put the tool, model and server in writing, with costs and timings.
Or email us at [email protected]
Tools, not shop windows
On a computer?
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